Rust threatens US$5 M worth of Jamaica Blue Mountain Coffee production

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Rust might slash coffee sales by $5 million or roughly 30% for this current crop, say experts.
As a result, coffee players will launch a fertilizer drive to stem the spread of the deadly rust. They will offer the fertilizer upfront to farmers to rid rust which essentially robs the beans of nutrients rendering them useless for reaping.
It’s a disease that’s also spreading into Central America causing millions in damage.
Coffee earned Jamaica US$13 m in 2012 but about five prior it earned twice that amount. But the sector has been hit by lower demand, storms and rust.
Senator Norman Grant head of the largest Jamaica Blue Mountain processor–Mavis Bank Coffee Factory makers of JABLUM says, “while efforts have been made to control the coffee leaf rust disease, the industry is still under threat as this account could cost the industry as much as US $5m of revenue for the current crop. A national emergency response is required to address the spread of the disease.”

Difference between Jamaica Blue Mountain and High Mountain coffee

Simply put Jamaica Blue Mountain (JBM) is the premium brand and Jamaica High Mountain is the satisfactory fighter brand.

Jamaica Blue Mountain should taste complex with initial tones of chocolate which transfers to hints of brown sugar and then lemon on the back end without any bitterness. In other words three layers of taste or tri-tones. In reality most cups will have two layers rather than three and offer chocolate and nut without the bitterness. Or chocolate and lemon. Regardless of the number of layers it should be balanced and not taste like hot water.

High Mountain on the other hand offers a deeper chocolate taste in part due to darker roasts but also heavier body and a more masculine profile. Its profile then offers a transition from cocoa to heavy nut with some amount of bubbly acidity and slight bitterness. It makes a cup daily cup but will not usually offer complex tri-tones like properly curated Blue Mountain. Its also less balanced and the swings of chocolate to bitter isn’t uncommon. But there are some great batches of High Mountain that can offer more satisfaction than Blue Mountain particularly for those who want a chocolate affair especially with milk.

Price. Jamaica Blue Mountain retails for about $25 per 8oz or basically twice the price of high mountain. There are some exceptions in price with newer brands seeking to slash margins to make sales. But generally stick to known brands at higher costs. You basically get value for money. Why. Because even today a few roasters don’t drink coffee in Jamaica. So they can’t tell a botched roast job or not.

Brands. Established Jamaica Blue Mountain brands include Wallenford, Jablum, Coffee Traders, Coffee Roasters, Marley Coffee, Amber Estate and Twymans. There are others but these are the ones in the main. The newer ones include brands like Plantation Blue and Stoneleigh.

Of course the profile changes based on many farming factors including luck. But generally speaking, I find that Twymans and Amber are most consistently in offering tri-tones while most of the others will give amazing two-tones.  Its probably due to the single estate nature of these beans and the love that these farmer-owners put into each bag. Actually yes, they are proud of their coffee and would invite anyone to share a joke with them over a fresh brew. I also have to make honourable mention of Marley in the gold bag which I also find the right balance of chocolate and lemon. The right balance of amazing.

It therefore sets up questions about the oldest brands in the business: Wallenford and Jablum. They are good but will generally offer two-tones rather than amazing three tones. Anyone can disagree. Its just my opinion. It is getting better but when a company is the oldest and the largest (Wallenford owners bought out Jablum) you buy from thousands of farmers and the profile moves from knowing every bean to capitalism. But its still good and I’m actually drinking Wallenford now.

High Mountain on the other hand, is dominated by the Minott family controlled Jamaica Standard Products Limited. The company masterfully calls its brand the name of the region of coffee–Jamaica High Mountain.

Geographically JBM is grown at an elevation beyond 2,000 ft in the mountain range of the Blue Mountains on the easterly side of Jamaica. While High mountain comes from various areas in the island but particularly, the other side of the island.
JBM is serious coffee and the microclimate offers that premium super luxury taste that’s renowned globally. That said, High Mountain is the better choice for mixed milk based drinks including cappos, lattes and the sort.

 

Click pics to buy Jamaica High Mountain or Jamaica Blue Mountain

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Jamaica cafe culture brewing 8 new cafés in capital city in last 12 months

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The cafe culture is nothing new to developed world but for jamaica it’s novel.
This coffee producing nation actually exports most of its quality beans. It simply means Jamaicans tend to NOT drink coffee at all; and if they do it’s likely to be cheap imported nestle instant coffee.
It’s a strange counterintuitive reality that the average Jamaican doesn’t know how good coffee tastes. But that’s changing.
A cafe culture is being reintroduced to jamaica serving the best beans via a slew of new cafés. It appeals to the middle class travelled professional that watches CNN or the Kardashians. It’s being driven by coffee companies seeking to compensate from the reduced sales from main export market japan. That economy traditionally buys 85% of the coffee crop but in last 5 years cut orders. Coffee used to earn jamaica $30 million annually now it brings in some $11 million (2012) , according to official statistics.
Since last 12 months new cafés in Kingston alone, have sprung up like cafeinated highs including:
Grosvenor gallery cafe,
TreeT cafe,
Spanish court cafe,
24/7cafe,
Cannonball new sovereign
Cafe in Digicel building,
Javha in marketplace, and
CPJ Cafe in courtyard -Cpj centre.

Concurrently there was not a reduction in poll of cafés over the period. Only wallenford cafe closed due to its location within the hotel at the Wyndham hotel–due to fire.

Exclusive Article by Jamaicamocha.com

Wallenford Estate Jacks up price 30%

Large Jamaica coffee brand WALLENFORD ESTATE hiked coffee rates in order to compensate for currency fluctuations management indicated to Jamaicamocha.

A typical 8ounce bag of beans can now go for over US$30 online (price + shipping).

Wallenford is amongst the most known brands of Jamaica Blue Mountain. So what the company does affects the industry.

The move resulted in all their products from Blue Mountaint to High mountain coffee increasing between 20-30%.

Brand loyalty will be severely tested in coming months based on price rise. The good news is that Jamaicamocha still offers the lowest rates based on our logistic efficiencies.

Cheers

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Wallenford jamaica blue mountain coffee 100% SALE

Wallenford, the largest producer of coffee in the island.

6x4oz whole beans

100%Jamaica Blue Mountain

Admired for its delicate balance of floral aroma, mild acidity and full body. Wallenford® Jamaica Blue Mountain® Coffee has long been regarded as the world’s finest coffee, and the number one choice of coffee connoisseurs.

It is one of the oldest and most renowned coffee companies in Jamaica. Wallenford ® promises and delivers the perfect cup of coffee. Historically owned and operated by the coffee regulator–Coffee Industry Board: The regulatory and marketing arms split about a decade ago in order to focus on separate yet ultimately united objectives. Wallenford therefore is CIB certified.

Wallenford sells 1.5 lbs for US$48.99 with free shipping or half off retail price.

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SAFE: ALL SHIPMENTS RECEIVE TRACKING NUMBERS. TRACKING NUMBERS ARE INDEPENDENTLY VERIFIABLE BY JAMAICA POST OFFICE WHICH UPDATES TRACKING STATUS VIA EMAIL. SHIPMENTS TO USA TAKES UP TO 29 DAYS AND UP TO 45 FOR REST OF WORLD.

Jamaica Blue Mountain coffee aims to make tea

The Jamaica Agriculture Ministry wants to develop a pilot project to produce tea in the protected region of the Jamaica Blue Mountains.
contextually coffee grown in the Blue Mountains is amongst the worlds finest and fetches a premium price.

Agriculture minister Roger Clarke told Parliament in May 2013 that his ministry was currently negotiating a contract with a specialist to help devise an industrial plan for the nutraceutical industry.

“There are a number of herbs and spices known to us, such as mint, cerasee and fever grass that we use on a domestic basis with spectacular results,” Clarke told Parliament.

“The time has come for us to commercialise these herbs and spices,” the minister added.

Wallenford for divestment

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Wallenford, the largest producer of coffee in the island is being divested by Government to the larger than life entrepreneur Micheal Lee-Chin, a Canadian/Jamaican billionaire. He made his fortune in banking and real estate.

This is the latest round of coffee divestments by the government in an attempt to fortify the Jamaica Blue Mountain brand for future growth and development.

Wallenford sells for up to $40 per 1/2 pound on its website but we offer for US$24 almost half price.

SAFE: ALL SHIPMENTS RECEIVE TRACKING NUMBERS. TRACKING NUMBERS ARE INDEPENDENTLY VERIFIABLE BY JAMAICA POST OFFICE WHICH UPDATES TRACKING STATUS VIA EMAIL. SHIPMENTS TO USA TAKES UP TO 29 DAYS AND UP TO 45 FOR REST OF WORLD.