Some coffee companies in the island are innovating. They want to expand the definition of great coffee to include a more fruity taste profile instead of preponderance of chocolate tones. No one will go on the record but expect options that are bursting with fruit to hit shelves within the medium term.
Avoid fake or bad tasting Jamaican coffee by knowing what’s the best Jamaican coffee from a ranking list . These are 100% Jamaica Blue Mountain.
Most times these official brands are great but quality can slightly vacillate based on the crop. Good news however is that more coffee lovers are entering the field. This leads to sites like ours, that curate quality beans on a monthly basis from trusted brands. So it reduces the risk to the consumer.
Fake Jamaican coffee however tries to pass as real in a number of ways. The primary method involves mixing beans from other regions outside the Blue Mountains. While blending can be legal it must be called a ‘Jamaica blue mountain blend’. Some corrupt dealers will pass them off as 100 per cent Jamaica Blue Mountain (JBM).
There’s no way to easily tell if the beans are mixed from outside the Blue Mountains. You can however easily tell if the beans are inferior: The contents have two distinct sizes of beans. Uneven roasts. A number damaged or chipped beans. Lack of chocolate or nut in taste. Bitterness and other taste imperfections.
JBM usually sells for $25 per 8oz plus shipping. So JBM at $10-15 per 8oz is probably fake. No one would buy a new BMW for $9,000, no one would trust it. Yet people risk their senses and health by purchasing cheap bulk coffee.
True JBM should be balanced with complex levels of flavour and no bitterness.
Avoid bad coffee by knowing great coffees and stick to them. Test brands you are not familiar with in small quantities and compare to established brands you know.